Video: How does Microsoft Dynamics Marketing Automation and CRM fit together?

Microsoft Dynamics Marketing Automation

Don Fornes, CEO of our partner Software Advice, sat down with Brad Wilson, General Manager of Microsoft Dynamics CRM, to discuss the state of the CRM software market and specifically in this video the Microsoft Dynami. This is the sixth in a series of 7 videos we are publishing, each centered on one question about the Microsoft offerings.

Marketing automation is a hot market right now. Marketo, Eloqua and Pardot are getting a lot of buzz. How important is this market to Microsoft?

Brad discusses the role of Customer Relationship Management and Marketing Automation. He distinguishes where partner products fit into a client’s roll-out planning vs. Microsoft’s marketing component of the Dynamics CRM product. Further he makes an interesting observation about how marketing, sales, and service all fit together, especially within their pricing model. He goes on to discuss when partner products play a part in a customer’s CRM purchase.

After watching the video, we would be interested in your feedback on what you think with regards to Microsoft Dynamics marketing automation strategy. Do you concur with Brad?

Where does Microsoft Dynamics marketing automation fit?

Microsoft Dynamics Marketing Automation

Getting More Microsoft Dynamics CRM Information

If you are interested in exploring Microsoft Dynamics CRM or Microsoft Dynamics Marketing Automation for your company, please select one of the two links below:

For information on other CRM or ERP software products, please see our ERP Software Directory for many more vendors.

Microsoft Dynamics Marketing Automation

Video: Microsoft vs. SAP and Oracle’s mid-market offerings

How can Microsoft ERP compete with SAP and Oracle’s mid-market offerings?

Don Fornes, CEO of our partner Software Advice, interviewed the Microsoft Director of Marketing for ERP, Guy Weismantel, about the latest updates to the Microsoft ERP product line. In this video he talks about where and how Microsoft competes in the Enterprise with SAP and Oracle.

Often a corporate headquarters runs SAP or Oracle for the financials and the various plants, divisions and subsidiaries are running differing software, including Microsoft. Guy discusses the competitive advantages that Microsoft brings the these corporations at the divisional or plant level. There are some distinct advantages for these smaller segments of a large business to running Microsoft Dynamics. Find out more in this interesting video.

This is the fifth in a series of 7 videos that we will be posting.

Microsoft vs. SAP and Oracle’s mid-market offerings

Getting More Microsoft ERP Information

If you are interested in exploring Microsoft ERP for your company, please select one of the two links below:

For information on other ERP software products, please see our ERP Software Directory for many more vendors.

Microsoft ERP Channel Partners

For information on the Microsoft ERP Channel Partner Program, please see http://partner.microsoft.com
Insight into the Microsoft ERP Mix

Video: Insight into the Microsoft ERP Mix

Where does Microsoft Dynamics AX stand in the Microsoft ERP Mix?

Don Fornes, CEO of our partner Software Advice, interviewed the Microsoft ERP Director of Marketing, Guy Weismantel, about the latest updates to the Microsoft ERP product line. In this segment he provides some clues to release dates of Microsoft products and their fit to the market place.

Providing some interesting insight into the Microsoft Dynamics product line, Mr. Weismantel discusses the release plan for the various MS Dynamics products. Interestingly enough, he talks about how they go to market with the different products based on geography and customer buying behaviors. In the video, he talks about the following:

Dynamics AX and its niche for high end, multi-channel, multi-country/language strengths
Dynamics GP and how they play to its strengths (and even mentions a few weaknesses)
Dynamics NV which is a highly customizable solution for vertical markets
Dynamics SL which provides a good fit for project accounting clients

This is the fourth in a series of 7 videos that we will be posting.

Is Microsoft ERP Dynamics AX the Favorite Child?

Getting More Microsoft ERP Information

If you are interested in exploring Microsoft ERP for your company, please select one of the two links below:

For information on other ERP software products, please see our ERP Software Directory for many more vendors.

Microsoft ERP Channel Partners

For information on the Microsoft ERP Channel Partner Program, please see http://partner.microsoft.com
Insight into the Microsoft ERP Mix

Video: ERP Channel Partners – Can they Survive the Cloud?

ERP Channel Partners – Can they Survive the Cloud?

Don Fornes, CEO of our partner Software Advice, interviewed Microsoft’s Director of ERP Marketing, Guy Weismantel, about the latest updates to the Microsoft Dynamics ERP product line. The topic of discussion turned to ERP Channel Partners and how the cloud computing era will affect them.

Mr. Weismantel talks about how Microsoft ERP Channel Partners can adjust to the new marketplace where there is now hardware or software to install or maintain. Cloud computing brings a new way of doing business. Traditional resellers and implementors make money on both the licenses of the software, the hardware provided, and the service to install and configure the systems. But additionally, they should be making money from the value added services such as crafting the best solution for the client and providing an upsell opportunity. This is the area that will need to expand for these ERP Channel Partners to survive.

This is the third in a series of 7 videos that we will be posting.

How Can ERP Channel Partners Survive in the Cloud Era?

Getting More Microsoft Dynamics Information

If you are interested in exploring Microsoft AX 2012 for your company, please select one of the two links below:

For information on other ERP software products, please see our ERP Software Directory for many more vendors.

ERP Channel Partners

For information on the Microsoft ERP Channel Partner Program, please see http://partner.microsoft.com
ERP Channel Partners

Video: Microsoft Dynamics CRM and the Current Trend in CRM

Microsoft Dynamics CRM and the Current Trend in CRM

Don Fornes, CEO of our partner Software Advice, sat down with Brad Wilson, General Manager of Microsoft Dynamics CRM, to discuss the state of the CRM software market. Over the next two weeks, we are publishing 7 videos, each centered on one question about the Microsoft offerings.

Brad makes some interesting observations about the Customer Relationship Management software marketplace. Including the fact that customer relationships are what drive the value of a business. He remarks that the drive for multi-channel customer relationships are quickly becoming part of the customer demand for CRM software. He goes on to talk about the four things that are required for a CRM to be successful.

After watching the video, we would be interested in your feedback on what you think. Do you concur with Brad?

This is the second of a series of 7 videos that we will be posting.

Microsoft Dynamics CRM – Video 2

Microsoft Dynamics CRM

Getting More Microsoft Dynamics CRM Information

If you are interested in exploring Microsoft Dynamics CRM for your company, please select one of the two links below:

For information on other CRM or ERP software products, please see our ERP Software Directory for many more vendors.

Microsoft Dynamics CRM

Video: Microsoft Dynamics AX 2012 – An Inside Look

Microsoft Dynamics AX 2012 – An Inside Look

Don Fornes, CEO of our partner Software Advice, interviewed Microsoft’s Director of ERP Marketing, Guy Weismantel, about the latest updates to the Microsoft Dynamics ERP product line. Over the next two weeks, we are publishing 7 videos, each centered on one question about the Microsoft Dynamics ERP offerings.

They discuss amongst other things, the more than 1200 new features that are being incorporated into the new product. He makes an interesting point about the fact that many companies are around the tenth or eleventh year of use on their current ERP systems and so they are targeting these clients looking to get off of their legacy (Y2k) systems.

Additionally, they are looking into the Business Intelligence area with the new release. They are also enhancing the solution with several acquisition products. It should be a very exciting product when it is released at their user conference Convergence, later this year.

This is the first of a series of 7 videos that we will be posting.

Microsoft Dynamics AX 2012 – Video 1

Getting More Microsoft Dynamics Information

If you are interested in exploring Microsoft AX 2012 for your company, please select one of the two links below:

Microsoft Dynamics AX Featured Product:

Inside Microsoft Dynamics AX 4.0

For information on other ERP software products, please see our ERP Software Directory for many more vendors.

Microsoft Dynamics